Tag Archives: online marketing news

Google sandbox, indoor rowboat & umbrellas

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google YouTube sandbox: Source: Instagram Google notepad and brownie: Source: Instagram Google rowboat with ducks inside: Source: Instagram Google indoor umbrellas: Source: Instagram About The Author Source link – View on Search Engine Land

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Yahoo introduces ‘Answers Now’ app, but will users respond?

nevodka / Shutterstock.com There was a time that “answer engines” or “social search” appeared poised to be a viable alternative to traditional Google search. That never happened. Some sites faded and a few have soldiered on, offering occasional value (and entertainment) to users with esoteric or specific questions. Somewhat ironically, discovery of those answers typically happens through conventional search results and SEO. Yahoo Answers is one of the early players and a survivor of the “answer wars” […]

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Want to speak at SMX West? Here’s how

The agenda for our upcoming SMX West 2017 show is live, and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place March 21–23, 2017, at the San Jose McEnery Convention Center. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what […]

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Google begins rolling out a new desktop search user interface

Check out the new desktop search interface rolling out to a Google near you. The post Google begins rolling out a new desktop search user interface appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source link – View on Search Engine Land

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Prices increase next week. Save big at SMX West now.

Super early bird rates expire next week for Search Engine Land’s SMX West, the world’s premier search marketing conference. Register for 3 days of cutting-edge tactics presented by search marketing experts that will leave your competition in the dust. Here’s what to expect March 21-23 in San Jose:Actionable content: The agenda consists of 50+ innovative sessions covering the hottest topics and tactics for SEO, SEM, mobile, social, analytics, and more. See the agenda. Networking: Make connections with search […]

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5 reasons advertisers should NOT ignore Bing Ads

Gone are the days when Bing took years to catch up to the new and innovative applications Google had launched within AdWords. In recent months, Bing Ads has been able to quickly implement comparable tools and features — indeed, they even have some unique features that AdWords does not offer. Unfortunately, Bing is still often seen as the secondary choice when launching a paid search campaign. Marketers underestimate the true value of this ad platform and its […]

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doubling down on duplicate content

Search engines are getting smarter. There is little doubt about that. However, in a CMS-driven web where content can often exist on several URLs, it is not always clear what is the authoritative URL for a given piece of content. Also, having content on several URLs can lead to problems with link and ranking signals being split across several variations of a piece of content. It is hard enough standing out in the often hypercompetitive search landscape, […]

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[Reminder] Live webcast: Social Media Marketing 3.0

Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts on Thursday, December 8, 2017, as they show you how to reduce complexity, increase scalability, and improve your social media marketing results. You’ll learn how to: streamline content […]

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Google & Bing increase the file size limit of Sitemaps files

Both Google and Bing announced jointly that they have increased the file size limit of Sitemaps files from 10MB to 50MB. That means, the uncompressed version must now be under 50MB, no longer under 10MB. Fabrice Canel, Principal Program Manager at Bing, said “while most sitemaps are under this 10 MB file limit, these days, our systems occasionally encounter sitemaps exceeding this limit.” “Most often this is caused when sitemap files list very long URLs or if […]

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SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive.

On the first full day that we had a Google Home in our house, we interacted with it 473 times over the course of the day. Four hundred of those were my two-year-old asking it to play “Cherry Bomb” by The Runaways, followed by his mother or me interrupting with, “Hey Google! Stop!” (Look, I love that song, too, but enough is enough, you know?) The point is, watching the way that my family interacts with the […]

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