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content marketing

5 Reasons To Embrace Content Marketing

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. If you’re a business and specifically, a business with a website and you haven’t jumped on the content marketing train yet, you might want to hurry down to the station. Creating and distributing shareable content to your existing and potential audience is one of the […]

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youtube traffic

Create YouTube Videos That Convert On Autopilot

Let me ask you something: are you using YouTube as a marketing strategy for traffic generation in your business? Quite simply, YouTube is by far one of the most powerful but still underutilized platforms on the internet when it comes to online marketing. Notably, YouTube is the second biggest search engine on the net. As such, it’s also the best platform for engaging in the act of video marketing. Which, if you didn’t know, is one of […]

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